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Updated November 29, 2009

 

         
          Washington Post, 10/10/89                                                                                                       The HJ Heimlich Award for Innovative Medicine

Outmaneuvered: How We Busted the Heimlich Medical Frauds
by Peter M. Heimlich (bio)

Key subjects, news reports, and related documents

I have a terrific responsibility not to come out with something that will harm people. The media was very helpful in gaining acceptance for the Heimlich maneuver, but the media also might have a tendency to readily accept anything I say. (Henry J. Heimlich MD, Parade Magazine, June 28, 1992)

In Spring 2002, my wife Karen and I began researching the career of my father, Dr. Henry J. Heimlich of Cincinnati, famous for the "Heimlich maneuver" choking rescue method. To our astonishment, we inadvertently uncovered a wide-ranging, unseen 50-year history of fraud. Our research revealed my father to be a spectacular con man and serial liar, undoubtedly one of history's most prolific - and destructive - medical humbugs.

For decades, he relentlessly promoted a string of crackpot medical treatments that resulted in serious injuries and deaths. Most bizarre is "malariotherapy" - a quack cure that consists of infecting for AIDS, cancer, and Lyme Disease patients with malaria. My father also promotes the Heimlich maneuver as a cure-all for drowning, asthma, cystic fibrosis, even heart attacks.

All these treatments have been thoroughly discredited by medical experts and my father has no legitimate evidence to support his ideas. He just made them up.

Nevertheless, armed with considerable charm, an instinct for public relations, and fueled by a ravenous need for attention and adulation, my father used the media to pass himself off as a medical genius/inventor and humanitarian, eventually being crowned "America's most famous doctor" (The New Republic). Facts prove that, contrary to his self-cultivated public image, he was an incompetent surgeon who appropriated ideas from other doctors and attached his name to them. The procedure known as "the Heimlich maneuver" is probably no exception. It's likely that the only thing my father ever invented was his own reputation.

At age 48 I came to realize that my father was a danger to others and to himself. Since then I've done what I could to bring the facts to public attention in order to expose the "poison ideas" circulated by my father and his cronies, a motley crew of hacks and quacks working the medical trade.

Family ties aside, how Henry Heimlich maneuvered his way into medical history and made himself a household word is a fascinating tale of deception and media manipulation, one that inevitably leads to this puzzlebox question: Why do we believe what we believe?

For five decades, virtually uncriticized and unchecked, my father perpetrated a mind-boggling array of unethical and perhaps illegal activites including: fabricating case reports and publishing them in peer-reviewed journals; defrauding leading medical organizations in order to promote the Heimlich maneuver; and his close relationships with a string of doctors who lost their licenses and went to prison for extreme narcotics violations. Remarkably, my father did all this almost entirely in plain sight and in full view of his peers and the press. What resulted was the manipulation and corruption of the medical profession, his closest associates, and even some members of his own family.

Incidentally, it's likely my father didn't even invent what came to be known as "the Heimlich maneuver." In my opinion, he appropriated the idea from a colleague and managed to get the credit. If so, it wouldn't be the first time, as described in this front page Cincinnati Enquirer article, Heimlich Falsely Claims He Invented Surgical Procedure.

Regardless of who first came up with the idea there's no question the procedure is an effective means of rescuing a choking victim. However, since my father introduced the Heimlich maneuver in 1974, there's been ongoing debate whether it's the most effective and safest treatment. (My father also used a variety of dirty tricks to gain acceptance for the maneuver over other, perhaps better methods.

In any event, establishing the identity of who first conceived of the idea that an abdominal thrust may help dislodge a foreign body airway obstruction is interesting, especially if "the Heimlich maneuver" wasn't the brainchild of Dr. Heimlich. But that's only a minor detail in a much more significant story, one which raises troubling, ongoing questions about the responsibility of the medical profession and the media; about why we come to believe what we believe; and about how individuals and organizations respond when misconduct is exposed.

Facts prove that for 30 years, my father made up a string of crackpot medical treatments which he then relentlessly promoted by any means, including the fabrication of data and case reports. Based on his reputation for inventing a choking rescue treatment, the media enthusiastically and unquestioningly provided him with a platform to circulate these useless, potentially deadly quack treatments and to profit by fundraising on promises of "miracle cures." (Trained as a chest surgeon, my father stopped practicing medicine in 1976, when he was fired by Jewish Hospital of Cincinnati. Among other issues, he had a history of repeatedly fainting in the O.R. and on at least one occasion he walked out on a patient in mid-surgery.)

These "treatments" include the use of the Heimlich maneuver for drowning rescue, to stop asthma attacks, and to cure cystic fibrosis, theories which appear to be the result of delusional thinking. Then there's my father's weirdest, most audacious scam: "malariotherapy." Over three decades he has claimed that AIDS, cancer, and Lyme disease may be cured by infecting patients with malaria. During those years the nonprofit Heimlich Institute has funded and organize clandestine offshore human experiments on both American and Third World patients. Medical experts have compared this unsupervised, exploitative "research" to the notorious Tuskegee syphilis experiments and Nazi concentration camp atrocities. (Coincidentally, my father, who has no training or expertise in immunology, bases his theory on the work an early 20th century psychiatrist, Julius Wagner Von Jauregg, who became a Nazi eugencist.)


Von Jauregg

My father's promotion of the Heimlich maneuver for drowning is equally horrifying. Our research uncovered that for 30 years he engineered what may be one of medical history's most diabolical and calamitous schemes. In order to "jump start" his idea, beginning in 1974, my father cooked up a string of phony cases in which drowning victims were allegedly rescued using the maneuver. Cronies - including several medical professionals - helped fake the cases. My father then used his media access to encourage the public to do the Heimlich maneuver on drowning victims. Recently two physicians wrote to my father and asked him to produce any substantive evidence to support his own case reports - he has none.

Meanwhile, every first aid organization and drowning expert warns that my father doesn't know anything about drowning and that doing the maneuver on drowning victims not only wastes precious rescue time, but may cause victims to vomit and aspirate. But people trusted the famous Dr. Heimlich and many followed his advice. The result of this folly? Dozens of documented serious injuries and deaths, including kids.

In other words, my father and his cronies faked cases in order to promote a useless treatment which, when put into practice, were a proximate cause of the deaths of who knows how many people. What else can this be called but an atrocity?

When we uncovered the frauds, Karen and I realized that my father and others who promoted his sick theories were a menace. We had the choice to cross our fingers and hope no one else got hurt or killed, or we could do what we could to expose this madness.

First we filed thoroughly-documented complaints with a variety of medical oversight organizations, requesting that they investigate the frauds. Most refused to take action, so we took our information to the media. Since Spring 2003, when the Cincinnati Enquirer published two Sunday front page exposes, our research has been the basis for dozens of other print and TV reports (NY Times, LA Times, Reuters, etc.) Four have won journalism awards. Click here for links to some of those stories.

Despite this exposure, Deaconess Associations of Cincinnati and a handful of other organizations continue to promote my father's crackpot theories. Lucky for Deaconess, after the 2003 exposes, Enquirer editor Tom Callinan pulled the plug. In fact, while reporters all over the country have been reporting dozens of stories based on our research, mainstream media in the Queen City plays ostrich - they simply refuse to report critical stories about my father or my brother Phil Heimlich, a former local elected official.

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Phil Heimlich at a Topeka, Kansas "Prayer Breakfast," describing how he had a religious epiphany "in 1981 at a Bob's Big Boy restaurant, where he accepted Christ as his savior" - (Topeka Capital-Journal, 11/15/03)

Who is my brother Phil? Until being knocked out of power in a November 2006 anti-corruption vote, during his 12 years as a local public official, Phil made his name on an anti-gay rights, anti-choice, anti-pornography, free market, "traditional family values" platform. (Our family can be called many things, but traditional isn't one of them! For example, Phil claims he became a born-again Christian after having a religious epiphany at a Big Boy hamburger restaurant. See Republican Phil Heimlich: Hold The Mayo, I Just Found Jesus by Bill Sloat, The Daily Bellwether, 12/2/07. In May 2008, my brother began hosting a "conservative Christian" radio talk show for the Salem Broadcasting Network which was dropped six months later. Apparently, he is now unemployed.)

As the longtime vice president of the Heimlich Institute, Phil's also up to his neck in my father's medical frauds. In 2003, then-Cincinnati Enquirer investigative reporter Robert Anglen (now at the Arizona Republic), told me he had documents verifying Phil's knowledge of $9 million in undeclared funding given to the Heimlich Institute by gold mining companies to set up "malariotherapy clinics" on African gold estates where HIV+ mine workers would be deliberately infected with malaria. The Heimlich Institute at Deaconess had already funded and supervised similar "research" in China. With a work force ravaged by AIDS, Africa's mining industry offered a bigger, more lucrative opportunity for exploitation, with even less oversight.

Hiding behind a Teflon media reputation, my father used to be able to get away with all sorts of crooked schemes. But in 2003, he encountered an unanticipated problem - me. Critical stories based on our research started appearing on the front page of the Cincinnati Enquirer and other stories followed in which I spoke out against my father's frauds. That scrutiny might eventually lead to the $9 million being exposed. If so, my father and brother might be up to their necks in a variety of problems, including tax fraud.

What happened next wasn't pretty. My father, my brother Phil, my sister Janet Heimlich, Cincinnati press agent Robert Kraft and a couple of other creeps engaged in a "smear Peter" campaign. In an attempt to ruin my credibility, they began making false and defamatory statements to reporters and to others, claiming that I had "a history of mental problems" and other lies.

Their response will be recognizable to those familiar with the dynamics of families who may be sitting on a Pandora's Box of dark secrets, especially prominent, high-profile families whose reputation and status would be affected if serious wrongdoing and/or embarassing problems might be brought to light. Hypothetically speaking, some examples might be professional misconduct, narcotics dealing and/or abuse, sexual misconduct, untreated eating disorders, etc.

click photos for more information
                       

In order to avoid such disclosures, family members may "circle the wagons" and attack the source. As I told Brain Ross on ABC 20/20, "I violated the real cardinal rule in my family. I told the truth." By speaking out against the medical frauds, that might lead to the exposure of any number of professional and personal secrets, so they needed to silence me. Those attempts ranged from letters to the editor written by my siblings to enlisting a corrupt writer who cooked up a hit piece for a national magazine designed to make me appear off-kilter and unhinged.

Finally, after a few years of being unjustly slimed by my family and a few of their cronies, I contacted attorney H. Louis Sirkin, who agreed to represent me. Sirkin's a well-known First Amendment lawyer known for defending free speech, including the Robert Mapplethorpe exhibit at Cincinnati's Contemporary Arts Center. He and his colleague Jennifer Kinsley took on my father, Kraft, Phil, and others. Here are some of the cease and desist letters they received.

Interestingly, per this 2006 letter, Cincinnati power lawyer Stan Chesley attempted to intervene on behalf of my brother. Two years earlier, immediately after I first started speaking out in the press, Chesley sent these two profer letters to Karen and me, both of which we ignored. More details about Chesley's involvement in the Heimlich history may be of interest to reporters; contact us for details. (Since that time, Chesley has been implicated in the massive fen-phen case, in which attorneys allegedly stole millons from their own clients.)

As reported in Cincinnati CityBeat, my brother made me a settlement offer which I rejected in lieu of an apology. I'm still waiting. As for the others, apparently they've finally stopped telling lies about me, at least in the press. (Those with an interest in journalism ethics may be surprised to learn that Janet is a freelance reporter who works for National Public Radio and the Austin Statesman-American. As for Robert Kraft, he's a one-time Scripps reporter/editor who lost his last newspaper job under murky circumstances and ended up at a Cincinnati PR shop. He was all too willing to do various dirty jobs for my father, the kind which other public relations professionals would consider unethical, such as hyping discredited medical advice which might kill children.)

Interestingly, I discovered that when it comes to being a target of my father's abusive conduct, I'm in excellent company. Throughout his career, he engaged in similar underhanded tactics, trying to ruin some of the world's leading medical experts simply because they disagreed with his conclusions. Click here for some examples.

During all these years, the only contact from my family has been a few e-mails from my sister Elisabeth and some bizarre, vaguely-threatening letters from my father. The last time we saw any of them was October 2001 in Cincinnati. Karen and I went there after learning about serious family medical problems which had been kept secret from us. My father had enabled the problems and failed to seek adequate treatment. When I confronted him, he denied everything and refused to answer questions. When we called my brother Phil and my sister Janet to enlist their help, they hung up on us.  

Ironically, my parents and my siblings are responsible for everything that followed. Their behavior was so suspicious I wanted to know what is was they were hiding! Since my family wouldn't give us any answers, we started making calls and asking questions. My father's famous, so we began pulling articles and every other document we could locate. Long story short, what started as a search for answers to questions about family issues quickly turned into an in-depth research project into my father's work.

Eventually our efforts resulted in scores of TV and print stories, exposing 50 years of medical and other frauds involving my father and others. As we learned, there's no manual for whistleblowers, especially when it comes to exposing crimes involving your own family. It was a wild five-year ride, one in which we had to stand up to the medical profession, the media, and my own family - some of whom have some explaining to do.

We finally succeeded at bringing out the truth about the frauds, but questions still need to be answered. Over the past 30 years, how many lives were lost as a result of my father's mad ideas? What responsibility for those deaths falls on his cronies, like those who engineered the fake drownings?

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Robert Kraft                   Dan Pinger

What about the conduct of Cincinnati press agent Robert Kraft and his former boss, Dan Pinger? While Karen and I were struggling to expose the medical frauds - hoping to prevent more kids from being hurt or killed - Kraft was being paid by my father to promote his medical quackery and to suppress our efforts. For years, Kraft knowingly lied to reporters, hinting that I was "unstable" and portraying me as a kook. This slimy behavior - which violates the code of ethics established by the Public Relations Society of America of which both Kraft & Pinger are members - went on for several years. Not once did they ever tried to contact me or Karen - they just cashed the checks and did my father's dirty work while he kept his hands clean. Finally it got so bad that my attorney Louis Sirkin had to intervene. That appears to have finally muzzled them. (In 2001, Kraft left his job as longtime managing editor of The Cincinnati Post. According to his LinkedIn bio, Kraft worked in PR from 2002-08 and currently works for a Cincinnati investment newsletter publisher which according to this website, "has the worst recent stock market forecasting record of any of the experts in Business Week's annual survey.")

What's the latest? Until he threw in the towel in late January, my brother Phil was hoping to become the Republican nominee in the 2008 Ohio 2nd Congressional District. Meanwhile the leading Democrat in the same race is Dr. Victoria Wulsin. As it happens, in an unlikely twist of political fate, Dr. Wulsin used to work for the Heimlich Institute developing the Africa "Malariotherapy" project. In other words, my brother was Dr. Wulsin's boss and both participated in unethical, unsupervised, clandestine human experiments on impoverished African AIDS patients. Published information also connects the following players to the Africa experiments: Deaconess Associations of Cincinnati, the Episcopal Church, a Rotary International executive, a Denver gold mining trade group, and the wife of a senior editor at the New Republic magazine. During the 2008 Congressional race, Dr. Wulsin's participation in the Heimlich experiments became a key focus of criticism by her opponents, including two "malariotherapy" TV spots. For details, see Ohio Congressional Race Makes Strange Bedfellows.

As for my father, over the years he drifted from legitimate medicine and fell into the welcoming arms of the so-called "alternative health" community where he gives speeches to organizations like the "Northwest Naturopathic Physicians Convention" and to "anti-aging medicine" hucksters and the like. (My mother Jane Heimlich, who wrote two quack medical books, apparently steered him in that direction.)

As for the inventive and relentless media hustling through which he made his name a household word, my father now avoids any reporters who ask serious questions. But he's in good health and still gives softball interviews, such as this unusual September 14, 2007 interview on WCET, Cincinnati's public television station.

The Heimlich story keeps developing. Tips, good ideas, and thoughtful responses are always welcome. Click here to contact us - PMH

 

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                      Elisabeth Heimlich @1999

When they were married in 1988, Peter Heimlich & Karen Shulman started a wholesale textile design and import company which they continue to operate. Before then, Karen had her own fine art jewelry business. Peter used to be a rock & roller with The Lloyds, San Francisco's top New Wave club band in the 1980s. (Here's a video of heavy metal hottie Lita Ford performing one of Peter's tunes.) Karen was an English major and got her BS from UMass Amherst in 1984. Peter got his BS from Syracuse University's Newhouse School of Journalism in 1977. During his college years, Peter was a freelance writer for the Cincinnati Enquirer and other papers, and won the Hearst National Journalism Award. They live in suburban Atlanta.


Good fortune and thanks to friends, known and unknown, who helped along the way.

Admiration and big ups to Pamela Mills-Senn and the late Dr. Joseph S. Redding who weren't afraid to be the first to say they smelled a rat - P&K

 

    

Copyright @ 2008 Peter M. Heimlich, all rights reserved. Click here to report broken links or to contact the author.